Increase Sales (and BOOST Cashflow)

with the Thanksgiving Gift Certificate Campaign
The Thanksgiving Gift Certificate Campaign is a time-tested, PROVEN promotion that can increase your November Sales, massively BOOST Gift Certificate Sales (and Cashflow!) before a slow, sluggish January, AND get you additional business during those typically slow January & February months.

How How:

1Thanksgiving Offer: In the lead up to Thanksgiving, show your best customers your appreciation for their loyalty with a strong, irresistible offer to return to your business during the month of November. Your coach can help you design an offer that will generate the best results. 

(This campaign arrives in homes around Nov 1st, putting you AHEAD of the crowd and well before everyone is flooded with messages of thanks and appreciation from OTHER businesses!)

2. Gift Certificate Sales Offer: In addition to the above, provide customers a simple solution for their holiday gift giving dilemmas with a special, limited time offer for Gift Certificates for YOUR Business. Your coach can help you design an offer that works for your business. Our recommendation is as follows:

Buy $25, Get $5 FREE in Bonus Certificates
Buy $50, Get $10 FREE in Bonus Certificates
Buy $100, Get $25 FREE in Bonus Certificates
 

 
3. Bonus Bucks: Members who purchase Gift Certificates earn ‘Bonus Bucks’ with their purchase. These ‘Bonus Bucks are intended to boost return visits in January – February of the New Year so we recommend honoring them from Jan 1 – Feb 28th (but you can also choose another period that works for you.)
 
    How To Get The MOST From This Campaign: 

    • Use our Ready-To-Go Email on Demand Templates as a follow up to the members who received the Thanksgiving Offer. (A Friendly Reminder email is sent two weeks prior to the expiry date but we highly recommend this additional Email on Demand!)

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    Ready-To-Go On Demand
    Email Template 1
    • Use our Ready-To-Go Email on Demand Templates to promote your limited time Gift Certificate Offer to everyone else! To MAXIMIZE these sales and REALLY boost cashflow, you must spread the word far and wide!

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    Ready-To-Go On Demand
    Email Template 2
    • Request a Gift Certificate Sales Signage Package to make sure EVERY customer who visits your business over the holiday season knows that YOUR Gift Certificates are the perfect solution to their gift giving dilemmas!

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    Gift Certificate Sales
    Signage Package
    • Offer a simple but FUN incentive to get your Team on your side, promoting your Gift Certificates to EVERY customer who comes through the door. And we'll make it easy as pie with this ready-to-go Gift Certificate Sales Team Contest Package.

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    Gift Certificate Sales Team
    Contest Package
     Your Team’s Role

    Your Team plays a critical role in the success of this campaign! They should be trained to promote Gift Certificate Sales to EVERY customer during the promotion period and to redeem the Thanksgiving Campaign certificates properly so you can:
     
    1. Measure SALES Generated by your Thanksgiving Offer
    2. Measure Gift Certificate SALES Generated by your Gift Certificate Offer
    3. Measure SALES Generated in Jan & Feb by your Bonus Bucks!

    Note: Your Thanksgiving Offer AND Gift Certificate Offer are two separate certificates with separate Promo Codes (on the back of one postcard) to allow for separate tracking.
     
    To help get your staff up to speed on this campaign, download the Thanksgiving Campaign Team Training Overview and update it to match your campaign settings.
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    Thanksgiving Campaign
    Team Training Overview
    Your Bonus Bucks
    We will provide you with Bonus Bucks. Click on the button to see what they look like! We will send them as an editable pdf so you can revise any of the information included. All you have to do is click into the field you want to update, type in your info and save! 
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    See Sample
    Bonus Bucks
    Ready to get started! If you have any questions about this promotion, or to place your order, call your Coach at 1-888-353-5012 or book a call by clicking on the links below. 
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